Ideas & Insights
Rafik Belmesk's Jury experience at Cannes Lions 2024
Rafik Belmesk, Chief Strategy Officer, Dentsu Creative Canada, breaks down key moments from the Jury Room at Cannes Lions 2024 Share a bit about what[...]
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Digital Services Tax is an opportunity for Canada's advertisers to embrace vibrant local media scene
Global tech platforms are passing on the cost of the new levy to advertisers But, argues Devon MacDonald, this is a great chance for brands to work[...]
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Young Lions Winners Spotlight with Jenn and Nick
Marketers Jenn Bailey and Nick Carson competed at the Young Lions Competitions – winning gold nationally and shortlisting globally Listen in as[...]
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Young Lions Winners Spotlight with Alphée and Gabriel
Alphée Lamothe and Gabriel Lafond won gold in the media category at the Canadian Young Lions Competitions This means they were sent to France to[...]
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Erin Kawalecki’s Jury experience at Cannes Lions 2024
Erin Kawalecki, Partner and CCO of Angry Butterfly, recently had the honour of serving as a juror at the Cannes Lions Festival of Creativity We had[...]
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Young Lions Winners Spotlight with Emma and Sammy
Competing in the Young Lions Competitions is a dream for every up-and-coming creative, and for Sammy Lo and Emma Lorenzi, that dream finally came[...]
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Turning human connection into sports gold medals for marketers
With the Paris Olympic Games opening this week, the marketing engines behind some of the world’s biggest brands are ramping up We sat down with[...]
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Revolutionizing data-driven marketing with a distinctly Canadian touch
David Rusli, chief strategy & data officer at Publicis Media Canada, describes new ways for marketers to define and activate audiences across[...]
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Fashion in Ad Land: the Best Looks at Cannes Lions 2024
June in the South of France marks the arrival of tens of thousands of advertising and creative professionals from all around the world for the Cannes[...]
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The future of media in Canada
The media and advertising industry has entered a new era in which advertisers are embracing innovations in Artificial Intelligence and machine[...]
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