The Travel Bug
Reach the travellers steering the conversation
Canadian travellers look to The Globe for vital insights on turning their dreams of a getaway into reality. Join us in helping them navigate the road ahead.
Reach 3.5M travel intenders
with The Globe
GLOBE PRINT AND DIGITAL READERS
68%
more likely to take ski vacations
Source: Vividata SCC Fall 2023, National, A18+, Globe Print/Digital Weekly
30%
more likely to have taken a family vacation with children/past 12 months
Source: Vividata SCC Fall 2023, National, A18+, Globe Print/Digital Weekly
15%
more likely to have taken 3-5 vacations within Canada/past 12 months
Source: Vividata SCC Fall 2023, National, A18+, Globe Print/Digital Weekly
Turnkey marketing opportunities that matter.
Gain targeted access to your ideal audiences with The Globe’s engaging editorial and advertorial features, series, and reports.
We provide a range of formats to reach and exceed your objectives with, flexible pricing options, contextual alignment and world-class editorials.
Upcoming Travel opportunities
Style Advisor – November 2024
NationalOur curated selection of giftable finds spans Style Advisor’s luxury pillars: fashion, beauty, fragrance, timepieces, design, art, travel, wine, and spirits.
Thursday, October 17
October 23, 2024
November 22, 2024
Luxe Life
NationalThis feature will showcase aspirational products and services such as exquisite watches, elite automobiles, bespoke vacations and more.
Monday, October 7
October 31, 2024
November 30, 2024
Cruises
NationalAdvertisers won’t want to miss out to get their messages to Canadians planning their next cruise adventures.
Wednesday, November 6
December 4, 2024
December 18, 2024
Style Advisor – March 2025
NationalStyle Advisor’s annual travel issue focuses on the value of investing in a longer journey.
Thursday, February 6
February 12, 2025
March 14, 2025
Style Advisor – May 2025
NationalStyle Advisor’s summer guide to warm-weather fashion, outdoor décor, luxury skincare and everything else you need embrace the season.
Thursday, April 3
April 9, 2025
May 9, 2025
Case Study
Bringing Alberta home
Globe Content Studio partnered with local Albertan artists to create works exploring the province’s beauty. The result was a campaign of diverse voices that brought Alberta directly to people’s homes. The Art of Winter campaign delivered over ninety-thousand social engagements and overachieved on page view commitment by 245%.
